Resilience and consumer confidence spell growth
Q4 report findings
North American economic strength is riding on the backs of the resilient U.S. Consumer. For the past two years, the fear of an imminent recession rang in the ears of economists and consumers alike, radiating declining confidence in growth and the ability to prolong spending behaviors consumers grew accustomed to during pandemic recovery. Those fears have been pushed aside as consumers beat holiday spending expectations, upending retailers’ anxiety entering the season. This unexpected cash flow helped small businesses pay down their outstanding debt and begin to look seriously at capital expenditures and future growth planning for 2024.
Click here to read the full report: MainStreet Q4